Media

It is accepted that we are now living in a media driven world, where digital appliances have turned the ordinary consumer into a producer, where films are being created on laptops and music CDs of impressive quality are successfully being created in teenagers’ bedrooms. 

The internet has meant that the production and consumption of any media form can now reach the world in a matter of seconds and the idea that everyone will one day be famous for 15 minutes is beginning to move from likely to inevitable.  Global communication is an everyday reality leaving no part of our daily experience untouched.  The convergence of digital applications into ever smaller and more compatible machines is just one of the many fascinating areas that 21st century media is heading towards.

This new understanding of radio, film, advertising, TV, print media etc. is at the centre of a never ending cycle of new ideas and technology which appears perpetually developing and unstoppable.

We currently follow the OCR Exam Board specifications at GCSE and A Level. At GCSE 60% of the grade is awarded for practical work produced in one group and one individual exercise typically producing a group film opening sequence or magazine. The individual assignment has been focused on Advertising as a topic in recent years though there is a wide choice of briefs available and we will accommodate individual interests as facilities and equipment allow.  The remaining 40 % of the GCSE award is exam based. At A Level 50 % of the grade is coursework focused, our students now put all coursework online in blogs and as a department we regularly deliver some of the best A Level results in the school. Media Studies is an invaluable qualification for anybody hoping to enter Business, Law or Marketing and Public Relations. That typically 80,000 graduates annually in the UK have some component of Media Studies in their degrees testifies to the value of knowledge of contemporary media practices that is valued by Universities in their applicants and corporate employers.

KS4

An excellent starting point for learners to develop into media specialists and progress to study the subject further with our A Level in Media Studies.An emphasis on practical tasks, such as production, enables learners to startdeveloping the skills andknowledge required in the media industry.

Alternative ways of presenting evaluations, for example would be podcasts as well as written pieces.

Choice of presentation can be matched to the learning style of the learner which provides students with motivation.

GCSE Course Summary
B321: Individual Media Studies Portfolio
  • Focuses on key concepts of media language and representation.
  • An opportunity to demonstrate skills in planning, construction and evaluation through the production exercise.  
  • Briefs include: popular music, celebrity, soap opera and video games.
  • Controlled assessment.
  • Learners will produce an individual portfolio containing
  • an assignment and production exercise based on at least two media texts. 
  • The assignment can be written (word processed), but can also be presented as a PowerPoint presentation podcast
B322: Textual Analysis and Media Studies Topic (Moving

Image) or B323: Textual Analysis and Media Studies Topic (Print)
  • Learners can choose to take the Moving Image or Print option.
  • Each unit has two sections:
  • First section: analysis and response to a short, previously unseen moving image or print extract to demonstrate understanding of key media concepts. The following are offered: action adventure films and/or lifestyle magazines.
  • Second section: based on a media topic, this tests learners’ understanding of institutions and audiences. The following topics are offered: TV comedy and/or radio comedy
External assessment 40%
1 hour 45 minutes
B324: Production Portfolio in Media Studies
  • An opportunity to demonstrate skills in research, planning, construction and evaluation.
  • Developing an understanding of the following key concepts: audience, institutions, media language and genre.
  • The following briefs are offered: print, video, audio, website and cross-media.
  • Presentation of evaluation can be a written commentary,
  • PowerPoint presentation, podcast, or DVD with extras.
  • Controlled assessment. 30%
  • Learners can either work individually or as part of a group (maximum of five) to produce a major practical production in response to set briefs. They must also produce individual evidence of research and planning, and an individual evaluation of their finished work.
  • Centres choose from 12 briefs that will be available for at least two years.

 

KS5

This course is a development upon the learned knowledge of KS4 GCSE Media Studies; however it is not a handicap to have not taken Media Studies before as the first half term is a condensed version of all previously learned Key Concepts and necessary theory. 

  • A mix of theoretical and practical work gives students flexibility of choice
  • Creating learners ready for media industry roles – the practical work at  A2 provides experience of working with different kinds of media (essential when working in a   media-related role).
  • Modern content has been included to engage learners, eg music downloads,   online gaming and reality TV.
  • Evaluation in coursework units can now be presented electronically,
       eg blogs and podcasts.
  • Students can explore textual analysis, media industries, evaluation of production  work and critical perspectives – and become media specialists.
  • Students can choose to specialise in a particular area, focusing on a specific brief at AS and A2.
AS Course Summary
Teaching units Assessment method and weighting

G321: Foundation Portfolio in Media

In this coursework unit, learners engage with contemporary media technologies, producing two paired media artefact's from a series of briefs.

This process involves progression from a pre-production, preliminary exercise to a more fully realised piece. The briefs cover print, video, audio and websites.

Mandatory unit
Internal assessment
AS – 50%
A Level – 25%

G322: Key Media Concepts (TV Drama) or
G323: Key Media Concepts (Radio Drama)

Centres choose one of the two units above. These papers cover textual analysis and representation alongside institutions and audiences. 
In section A, learners answer questions on an unseen moving image extract (G322) or an unheard audio extract (G323) which is then linked to some aspect of the representation within the sequence. 
In section B, common to both papers, they study a specific media industry from a choice of film, music, newspapers, radio, magazines or video games.

Mandatory unit
2 hour exam
AS – 50%
A Level – 25%
A2 Course Summary  
Teaching units Assessment method and weighting
G324: Advanced Portfolio in Media
In this coursework unit, learners engage with contemporary media technologies
to produce a media portfolio through a combination of two or more media. Then they present their research, planning and evaluation in two or more forms
including PowerPoint, blog and podcast. 
This is a development of the skills they learn in unit one.

Mandatory unit

(with a choice of five briefs)
Internal assessment
A Level – 25%

G325: Critical Perspectives in Media
This paper covers theoretical evaluation of production alongside a study of contemporary media issues. 
In section A, learners describe and evaluate their
skills development in their production work and then select one production to evaluate in relation to a media concept. 
In Section B, they choose one topic and demonstrate their understanding of a contemporary issue through a range of texts, institutions, audiences and debates. Examples of contemporary media issues include global media, media in the online age, ‘we media’ and democracy.
Two questions are offered on each topic.

Mandatory unit

(with a choice of one from six units in section B)

2 hour exam
A Level – 25%

 

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